Technical White Papers: As everyone knows white paper typically argues a specific position or solution to a problem. White papers are powerful marketing tools used to help key decision-makers and influencers justify implementing solutions
At Gyantt, we have been producing top-quality white papers and have completed over 120 white papers since that time. Our clients have ranged from technology companies to staffing agencies and from financial institutions to advertising firms. We believing in exciting the end user by creating interesting white papers rather than boring someone reading the white paper
We are experts in understanding our audiences before creating a white paper. Instant affinity is the key we maintain while writing white papers to our clients. Our white papers helps readers quickly identify problems or concerns faced and quickly provides them a solution to their problems from different perspectives. Our white papers help our clients grab the reader’s attention in the first paragraphs which allows the clients achieve their objectives
Our approach in writing white papers is unique. We concentrate on the interest of the readers while writing white papers. This is allowing us to help our clients effectively overcome problems with the solutions. This also attracts the readers as its knowledgeable about a new technology, identifies problem and the solution.
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Data Sheets: Our SME who are spread across various clients/industries are our strength which helps understand the product to list even the minor feature of the product. Our datasheets helps end user to make the right decision about the product. The data sheet can make or break the selling prospects of a product. Presenting the nuances of the product in a crispy, concise, and informative manner in a data sheet really helps a product to make a hit.
We at Gyantt categorize the content into different sections which makes the datasheet more interesting and easier to understand.
- The product introduction: An introduction of the product will be given along with other market categories
- Advantages of using the product: Lists all the user benefits of using the product
- Working process of the product: Explains the working process outline of the product for the benefit of the readers interested in the technical aspect of the same
- Performance measurement factors of the product: Lists the benchmarks to measure the performance of the product with respect to other products of the same/related category & comparisons if required
- Legal and safe use of the product: Lists all the legal and safety aspects for using the product; list out all the safety certifications to tell the user how safe is the product and in what way
- The cost-effectiveness of the product: This is given more focus as this factor forces the user to decide whether to buy the product or not
- The disadvantages and how the user can minimize them: Lists cons aswell along with solution which increases credibility and transparency of both the product and the company
- Automation features/short cuts of the product (if any): Lists all the points the user can automate while using the product as everybody wants to break away from the monotonous way of doing things
- How the product can save the user's money: The end user is always interested in how fast the investment made on the product can be recovered. The product ROI (Return on Investment) gives the prospect an idea of how fast the money invested can be recuperated and through what factors
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Case Studies: After white papers, case studies are the next powerful marketing tool to promote products. We at Gyantt are focused equally to provide best quality case studies to our clients. Our expertise helps us understand and describe the specific situation, the solution and what results were achieved. Case studies are kept short and crisp to make it interesting and understanding for a quick reading.
The problem, solution, implementation and benefits are clearly divided and explained. Problems are stated with business impacts which allow readers to comprehend better. We demonstrate solution with images, flow chart which makes the case studies more interesting to the readers.
Benefits after implementing solution are cleared highlighted, measured and quantified as it’s an important factor for the end user to make the decision on the product. With the benefits we provide ROI information as to how the user can improve their productivity, efficiency or customer experience from the product
All these help our client with better sales and revenues
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User Manuals: Our expertise creates a great first impression when a end user reads the user manual. Most end users don’t even get after first page of the user manual. We build confidence in end user about user manual which drives them to search the information in the user manual. We effectively use colors, pictures to make the user manual interesting and easy to comprehend.
We use consistent font unless client requests to change. Along with using instructions, support details are update in an easily available section of the user manual.
Our strength is in making the find what they are looking for. Users get frustrated looking for something in an user manual. So we provide key word index along with quick start guide.
Consistent color coding, symbol references and usage of fonts helps the end user use the manuals easily
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Data Cleanup from CRM tools: We are specialized in conducting research and updating data with correct information which goes into the CRM tool. Accurate customer details are very important for the company analysis. Along with data cleanup we conduct analysis of sales between each sector, struggling industries.
Our staff is experienced in fixing customer details mapped to incorrect industries to aligning customer data to correct countries. This allows our clients to maintain clean and updated customer records
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Develop Microsoft Excel, Access based tools: We are specialized in creating macros in excel and excel and access based database tools which has helped our clients improve efficiency, save time and reduce FTE which in turn reduces cost of hiring, training and production
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Provide Advance Excel, Access based trainings to employees: We believe in sharing our expertise with our clients to help their employees improve their knowledge in excel and access. We conduct trainings to many MNC companies and share not just the knowledge but also the macros created by us which has helped many employees improve their speed in creating reports in excel. Better knowledge means better efficiency; better efficiency means better utilization of people in other tasks. Helps reduce manpower and saves cost
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